Small is the new big in the high street fashion
Fashion / /
Social media is spicing the trend of mini bags with skinny cat-eye sunglasses and tiny heels.
The oversize bags, worn in the crook of the arm, definitely marked the past decade. But thanks to a new wave of “mini bags” designed by brands such as Gucci, Fendi and Chloé which are making their way on to the high street, the era of oversize bags is already ended.
Bags are not the only accessory being “mini”. There are also skinny cat-eye sunglasses and the one-inch heels that can be seen on the spring/summer 2018 catwalks.
As ever, social media is partly to blame for the popularity of “mini” accessories. They tend to photograph better and also there is the influence by the celebrities who create a waiting list the minute a photo of their new mini accessory in published.
Sara McAlpine, the fashion features editor of Elle, describes the wearers of the new trendy bags as “the cab-to-kerb woman: She only moves between the office and appointments. She doesn’t carry make-up. But secretly, she is keen to keep up appearances – to look like she’s in control when perhaps she’s not.”
This trend also shows that fashion is following the economic landscape. With credit cards and digital payments on the increase, we have less to carry. But it still doesn’t mean that with the mini bags there is a mini price, it is what keeps them exclusive.
Fendi Baguette micro bag was the first to start this influence more than two decades ago, so named because it tucked under your arm. “It was foolish, a treat, anti-functional. It was the first bag that was treated like a garment,” Silvia Venturini Fendi told Vogue at the time. Photos of Paris Hilton with the bag sold more than 100,000 items in its first year. Today, if the rise of smaller heels has practical benefits, and tiny cat-eye sunglasses are one of the few trends from the 1990s, then the micro-bags are about status.
Source: the guargian